There are lot of companies who wonder ways to make their shell scheme octanorm stall attractive and at the end they go ahead with simple solutions that make their stall look clumsy. Their initial objective of participation is hampered due to budget restrictions and end up going for shell scheme stalls provided by the Exhibition Organizer.
We are extremely happy and proud to announce that the SAGE stall designed by Tejaswi Exhibitions has been awarded the Best Stall in the Large Category at the 36th International Kolkata Book Fair (25 Jan 2012 – 05 Feb 2012). The world’s largest attended Kolkata book fair is organized by the Publishers & Booksellers Guild every year and this year it is set to be a “confluence of literature and culture”.It was not an easy win for SAGE with around 785 publishers to compete with. It is indeed a proud moment for all at SAGE.The theme of the stall was synchronized with the corporate colours of SAGE which are blue and white.
In a recession, the entertainment industry thrives. So if you are thinking about trying your hand at event promotion, I have some suggestions for you:
You need at least two weeks to advertise. Use different color flyers with different ads for the same event. Use original artwork and be creative. Be brief: Too much information is bad information in modern advertising.
Contact local stations, websites, and newspapers to see if they’re willing to plug your event in exchange for promoting them on flyers and other announcements. This is known as a “media sponsorship”. Always phrase your pitch in terms of how they benefit, not you.
Remember you have about “six seconds” to attract potential visitors to your exhibition stand as they walk down the isles. Your graphics should be bright, clear and eye catching. Your graphics should say two things – “Who you are” and “What you do”.
Exhibition is one of the most…
Intelligent exhibition design is founded on 2 key principles. The first principle if finding a design which fits in with your company brand and the second is choosing a design which is practical. There shouldn’t be compromise on either one of these points and the following areas should be considered when working with your exhibition contractor:-
Exhibitions are a popular way to promote your products and services. What would be a better place than trades shows and exhibitions where you can meet all your customers face to face, both existing and also new customers?