Tag Archives: Exhibition

Setting up an Intelligent exhibition Stall Design

Intelligent exhibition stall design is founded on 2 key principles. The first principle if finding a design which fits in with your company brand and the second is choosing a design which is practical. There shouldn’t be compromise on either one of these points and the following areas should be considered when working with your exhibition contractor:-

  • do you have adequate storage? storage can be gained in various ways e.g. under counter storage, using pillars as storage, on-stand wardrobes located in the store etc
  • does the stand have access points which suit your objectives? if you want to qualify visitors you may consider controlling access via the use of a reception desk and cleverly placed partitions, if you want as many people on the stand as possible then your stand should be open with few partitions and barriers. There are pros and cons of both these options.
  • is your signage/logo in a prominent position on the stand? do visitors know you’re there? Rotating signs situated in a high position on the stand are often a good way of attracting visitor attention. Alternatively you may consider a drop. Costs are always a factor on your decision.
  • we often get the comment ‘I don’t want a pretty looking exhibition stand – because I’m not selling exhibitions, I’m selling my product so why spend a lot of money on the stand.’ We understand that the monetary outlay for exhibitions is often one of the largest in the marketing budget however exhibitions are often the only opportunity your business may get for one to one direct discussions with your potential market. Therefore the first impression you give of yourself is often based on the image you portray via the use of a cleverly designed exhibition stand. First impressions count with exhibition design.
  • Lighting is of significant importance  when wanting to make an impact, the over use of down lights always offers a professional result when lighting your stand.  Lighting shouldn’t be an after thought when assessing your chosen design – overhead canopies offer the perfect opportunity to use stylish down lights.
  • Literature racks should be strategically placed to aid sales and to aid re-stocking.  Regularly at exhibitions literature racks are left empty due to poor placement of the racks and the demands on on-site staff time.  simply by placing the literature racks behind the welcome counter you eliminate re-stocking issues (as you always have a handy stock of literature behind the welcome counter) and you stop literature being picked up by visitors who haven’t been qualified.
  • Should budgets be tight your design can integrate canopies to feed electrics through thus eliminating the need to have a platform
  • AV/Music should be used to set the required scene. it’s also been known for exhibition attendees to use scents to attract visitors to the stand. Attending a food exhibition? the smell of freshly baked bread is a sure way to attract visitors to the stand.  Music can be played during a champagne reception for your most prized prospects – relaxing visitors so they’re in the mood to discuss business.
  • On-stand drinks services encourage visitors to stay (if that is your objective).  Coffee, cocktails and wine is served using professional baristas. This service is ideal for businesses within industries such as medical /food/nuclear etc where on-stand business deals can bring a great deal of revenue and it’s in your interest to keep visitors welcome, comfortable and in a relaxed state of mind.

There are many more ways to integrate intelligent design into your exhibition stand and the results of doing this are outstanding

To Get your Exhibition Stall Designed email at enquiry@tejaswi.biz

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How to make your exhibition stall Stand out of the Crowd?

Exhibition information to help you plan and implement the most rewarding and effective exhibition stall for your company.
  

Why exhibit?

Exhibitions, whether trade or consumer, have the advantage over other forms of advertising as they can deliver all key marketing objectives in one hit. Continue reading How to make your exhibition stall Stand out of the Crowd?

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How to Select a right Portable Exhibition Kit ?

Portable Exhibition Kit is an evolving concept in the market and there are various options available to meet all your requirement. These Kits are a great tool for multiple exhibition setup and create required impacts for your exhibition objective.

There are different range of Portable Exhibition Kits available in the market and selecting a right one is a crucial factors. If cost is the factor there are cheap options but not durables at all. Portable Exhibition Kit are one of the most effective medium for any kind of activities and not limited to Exhibition usage only. These Kits can be used in Conferences, Seminars, Events, Commercials and lot more.  People have misconception of its usage and tend to limit its utility at the end.

Select Your Portable Exhibition Kit

Selecting Portable Exhibition Kit is a task and getting an exact kit for your requirement is a much greater tasks. At the end of the day you need a kit that you can use for all your exhibition, sales, marketing, brand activities etc across year and more.

Plan what you want

Before knowing what you want, you need to Plan what you want. You need to understand that what is the purpose of the kit and how many times you are planning to use it and for what activities. Jotting all your year on campaign will help you understand your need then your want.

What is the size requirement ?

Size is a crucial factor, if you have a space jotted for all your year on activities, you can plan a kit that will be able to fit in various spaces and little tweaking here and there will be able to get you the desired orientation. If you have smaller space, can start from smaller space and for future bigger space there are great possibilities of getting extra units that forms a part of bigger space.

What is the cost?

Cost is one of the crucial factor too and when you jot down the budget you need to consider overall cost of storage, transportation etc to various locations domestic and international. Best part is these units comes in a case that can be carried to various location. So based on your budget you can either go for ready structures or customized structure. Remember it is an investment, so consider all your year on activity cost against getting these units one time and also if reprinting required in future.

There are vast range of customized Portable Exhibition Kit and can be created as to meet your requirement to the closest. To get your custom Portable Exhibition Kit or to assist you in getting the right kit send us mail on portable@tejaswi.biz , our team will be ready to assist you.

 

 

How to make an exhibition stall design effective

Exhibition Stall Design are effective medium to promote Company’s Brand / Product/ Services to a direct target audience. Exhibition Stalls gives the visibility of Company in the competitive market in a desired manner. Whenever a company participate in an Exhibition, the main question arises is how to make it most effective participation to attain their objective of participation. Continue reading How to make an exhibition stall design effective

7 Materials for Successful Exhibition Stall

When Participating in an Exhibition, There are lot of items that can be used and ensuring right material used to get maximum optimization is highly tedious task. There are vast range of materials used in the market for Exhibitions, However there are 7 items that are carried extensively for any of the exhibitions locally or internationally. These items are great tools to maximize impact in any of the exhibition.

1. Portable Exhibition Kit: These are the most effective solution for any of the Exhibition Requirements. Portable Exhibition Kits are widely becoming a must have kit for any of the exhibitions. They are highly customized options for any Exhibition Stall Sizes and create great outlook for any of the Brand Exhibition. Portable Exhibition Kits are the future of Exhibition industry and are vastly used globally to save cost of multiple setups.

2. Magnetic Backdrop: The Magnetic Backdrop are the best solutions for any Backdrop requirements in exhibition stalls and widely used due to its portability, re-usability. They are a one time investment for all your future exhibition requirements.

3. Banner Hanger:  Banner Poster Hanger are the most efficient and affordable way to present your posters. This Banner hanger is the fastest way to fix your poster and in the best position. Whether it is for exhibitions where the you just need to hook it to you back wall to hang to your back wall for individual panels or events where you need an hanging branding for visibility.

4. Portable Catalog Stand: Catalog Stands are widely used in exhibitions, events, corporates, offices and are highly professional medium to display the catalogs. Also called Catalog Stand, ,Zigzag Catalogue Stand, , Magazine Rack, Portable Catalog Stands are portable units easily carried and setup in minimum time.

5. Portable Counter: Portable Counters are very much in demand and Portable counters are multifunctional and extremely versatile, and you can choose to brand your portable counter with high quality graphics. Our range of Portable Counters are designed to fit all your requirements.

6. Banner Stand: Banner Stands are highly used in the market in various forms in order to promote the brands extensively. Banner Stands are one of the most effective medium for promotion one’s brand in the market as desired due to cost effectiveness and easy accessibility. Banner Stands Provide highly professional medium for companies to project in the market.

7. Modular Exhibition Kit: Modular Exhibition Kit is widely used in the market for the portability and re-usability of  the system in the market. Modular Exhibition Kits provide great concept for various usage in Exhibitions, Display, Events, Corporate Offices etc with multiple usability and easily carried systems for re usage. Modular Exhibition Kits provide great flexibility of usage and easily set in minutes for execution.

There are range of vast range of items available in the market that are widely used in the exhibitions and if it is not clear, you can contact us at portable@tejaswi.biz to get best possible solutions for your exhibition and get maximum optimization of your exhibition stall.

Top 10 Tips For Making The Most Of Each Day At Your Exhibition

There are many great ways of ensuring that your trade show or exhibition is a success, and one of the key ways of doing this is naturally choosing the right exhibition stand for your event.A wide range of exhibition stands exist to cater for a wide range of needs. Continue reading Top 10 Tips For Making The Most Of Each Day At Your Exhibition

Exhibition Contractors Behind Companies Wealth

Think of exhibition contractors and what comes to mind? A completely boring job, done by boring people in a boring environment? Well, think again. The job of an exhibition contractor is one that is ever evolving. Every day is filled with diverse challenges to overcome. Continue reading Exhibition Contractors Behind Companies Wealth